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Tag : ehl

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Why Not List Your Hotel on Airbnb?

April 19, 2018

Ever since Barry Manilow's drummer, David Rozenblatt, convinced Airbnb to start renting out whole properties in 2010, it has been technically possible for...

5 Ways to Build Soft Skills in Hospitality

April 9, 2018

A classroom can teach you hard skills that will help you land your first hospitality job. What's much harder to teach — and ultimately necessary to...

The Evolution of the Booking Journey

March 29, 2018

By David Gabriele We’ve all done it… We’ve all stayed at a beautiful hotel, visited an amazing destination, or eaten delicious food...

Are You Marketing to Your Guests’ Five Senses?

March 28, 2018

Sensory marketing has been used by some of the world’s biggest brands for decades. 35 percent of Fortune 500 companies have adopted some form of...

What Do Young Hoteliers Look for in Their Career?

March 26, 2018

What motivates a recently graduated student to work for an international hospitality brand? If you are unsure about the answer to this question, you might risk...

Protecting the Hotel Brand by Providing ‘Reliable’ Information

March 22, 2018

By Dr. Isabella Blengini and Dr. Giuliano Bianchi Elle Darby may not be a household name but this video blogger does have influence in social media circles...

Brand Building: A More Cost-Effective Way to Raise Your Company’s Profile?

March 21, 2018

By Stuart Pallister When Arnaud Bertrand and Junjun Chen finished their studies at Ecole hôteliere de Lausanne in 2008 they went on to set up HouseTrip,...

The Future Business Model of Hospitality Brands

March 20, 2018

By David Samson The fundamentals for the hospitality industry all point to growth. According to the UN’s World Tourism Organization (UNWTO),...

Africa: On a Rollercoaster Ride

March 1, 2018

By Trevor Ward Towards the end of 2017, we witnessed the end of an era (a very long one) in Zimbabwe, as a soft revolution ousted President Robert Mugabe, and...

Women in Leadership: A Rallying Cry

February 19, 2018

By Dr. Sowon Kim The financial services sector has finally begun shedding light on the gender pay gap within the industry, with Citi becoming the first...

M&A in Hospitality: Stick or Twist?

February 15, 2018

By Stéphane Haddad What’s the outlook for mergers and acquisitions (M&A) activity in the hospitality sector in 2018? We saw deals peak a few...

Marketing Trends in Hospitality: From Technology to Niches

February 13, 2018

By Dr. Meng-Mei Maggie Chen  Over the past year, Google made major inroads into the travel and tourism sector, changing the layouts of Google...

10 F&B Trends and the Next Big Bang for the Buck

February 8, 2018

By Frank Schuetzendorf Food and beverage has witnessed health growth over the past couple of years and with this trend there have been some significant...

Boosting Employee Performance in Hospitality

January 3, 2018

Few industries make greater use of part-time and seasonal employees than the hospitality industry. But even as they provide extra hands in busy times and the...

Sustainable Hospitality: Catalyzing the Uptake

January 2, 2018

Sustainability has become a focal point for companies everywhere and the hospitality industry is no exception. Across the board, hospitality companies –...

In Hotel Valuation, Being Different Helps …

December 28, 2017

‘Cookie-cutter’ hotels are easy to build and operate profitably, but properties with unusual features often attract a premium on resale. For...

Serviced Apartments: Innovative Approaches

December 13, 2017

By Stuart Pallister, EHL Hospitality Insights When it comes to the serviced apartment sector, as land prices rise, the trend is for smaller size units –...

CEO Pay: Analysts’ Forecasts and Compensation

December 11, 2017

By Giuliano Bianchi  CEO pay is a controversial topic as some executives have benefited massively from stock options even when their firms have not...

The Swiss Tourist Happiness Index

November 30, 2017

By Dr Yong Chen How should we measure the tourist experience? Material well-being, or GDP, is regarded by some as insufficient to measure our quality of...

CSR: Make It Real and Tell Your Story

November 29, 2017

Many of the world’s corporations engage in charitable projects. Some do so because they sincerely want to improve the world, but others create programs...

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